How Reachdesk gained a 68.8% increase in time on site after migrating to Webflow
Reachdesk was looking for a creative partner to migrate its entire site from HubSpot to Webflow: modernize the design, adopt UX best practices, reduce bounce rate, and gain enterprise credibility: all within a tight four-month window.
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SECTOR
B2B corporate gifting platform
LAUNCH DATE
July 2025
DURATION
4 months
KLIMB TEAM
Design, development
90 days later
What the numbers say
Based on a 90-day pre- and post-migration comparison (excluding the initial transition period).
Data provided by Reachdesk
+21.2%
Engagement rate
+68.8%
Average engagement time per session
+35.8%
Demo submissions
Part 01 · Context Setting
Can you introduce Reachdesk and what led you to this migration?
Reachdesk was looking for a creative partner to support a full website migration from HubSpot to Webflow. The goals were clear: modernize the design, adopt UX best practices, reduce bounce rate, become more enterprise-ready, and enable the team to self-serve on the website without ongoing developer dependency, all within a tight four-month window.
Part 02 · The migration
How did the migration actually come together, from kickoff to launch?
KLIMB partnered closely with Reachdesk’s in-house team and their agency, ToJupiter, to deliver the migration end-to-end, bringing strong design expertise, deep technical proficiency, and a highly responsive, solution-oriented mindset. Despite the complexity of the project and compressed timelines, the entire migration was completed on schedule.
What stood out most for the team was the combination of design expertise grounded in modern best practices, strong technical proficiency in Webflow, and a highly responsive, collaborative working style, paired with a pragmatic, solution-oriented approach whenever a challenge came up.
"Working with KLIMB has been a game-changer for our digital presence. They perfectly balanced high-end design expertise with a deep technical skillset, delivering a website that is both beautiful and high-performing. What truly sets them apart is their responsiveness and solution-oriented approach no matter the challenge, they always came back with a smart, actionable fix. They don’t just build websites; they build strategic tools for growth."
Part 03 · Three months later
What impact have you seen since launch?
Since launching on Webflow, Reachdesk has seen improved website performance, including increased time spent on site, on a more flexible, scalable platform that supports the company’s growth and enterprise ambitions.
Webflow Expert Note
One of Reachdesk’s goals was to make the team self-sufficient on the site. That’s often a sign of a successful migration: when the CMS is built to last, the marketing team can keep evolving the site without depending on a developer for every change.
Anthony PETREMANT
Webflow Engineer, KLIMB
Are you preparing the same migration?
We start with an audit of your current site: URLs, content, design system, and performance. You will leave with a plan, even if you don’t work with us.
